Why unisex tees don't please everyone:
Since we've been selling t-shirts online, the best-selling, most popular tee every week running has been the Gildan 5000. I could attempt to come up with multiple reasons as to why it has been so successful, but I won't beat around the bush. It's popularity is most definitely due to it's price.
At it's best rate, you could purchase a white Gildan 5000 for as low as $1.83 (when you buy 72 or more).
Now I'm no mathematician, but that sounds like a pretty stellar deal.
So with a price that low for some blank tees, it makes sense why so many customers use these shirts for promotions, give-aways, clubs, teams, and charity events. While admittedly they are not the most fashionable, their price is immensely attractive.
But if you're purchasing these t-shirts to showcase an image, or message, or a brand don't you want the wearer to want to wear it? Not just to the gym, or to bed, but as part as their regular wardrobe line-up for work or the weekend? As someone who personally retires poorly-fitting tees to the bottom of my pyjama drawer, it's not likely I'll take home a Gildan 5000 unless it was free (which they often are).
This is where I introduce the Gildan 5000L. With a side seam featuring a slight taper and flare, and nearly-cap sleeves, and mid-scoop neck, this tee flatters almost any woman's curves. Most of us are not built like rectangles. We do not go straight up and down. This is why we appreciate a ladies cut that flatters our unique shapes. And this is why we appreciate the givers and sellers of this t-shirt all the more--you showed you cared enough not to box us into, well, a box.
Whether you're selling them or giving them away for free, having the option to choose will produce one happy customer. While some folks like altering or cutting up their over-sized tees, some like something that will flatter and fit without the fuss. Make sure to cater to the uniqueness of the crowd. You'll both be glad you did.